PushStart – Media relations 101 for startups

Posted by Hao on Feb 3, 2012 in Blog | 10 comments PushStart – Media relations 101 for startups When you think about startups, you think of companies like Google or Twitter, billion dollar IPOs and a team of coders typing furiously away into the night fuelled by Red Bull and a single vision. Unfortunately many budding companies don’t survive; a disappointing reality due to many factors. Perhaps the product or service was before its time,...
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iiNet

Posted by Hao on Jan 30, 2012 in Clients | 0 comments
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Have an Espresso Christmas!

Posted by Hao on Dec 22, 2011 in Blog | 2 comments Seasons greetings from the Espresso Communications team. Wishing you a merry Christmas season, hope you all enjoy a relaxing holiday with family and friends. Just as a friendly reminder, our office will be shut from the 22nd of December 2011 until the 3rd of January 2012. We look forward to kicking off the New Year with a bang. Happy holidays!
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PR 101: Don’t believe the hype

Posted by Hao on Nov 29, 2011 in Blog | 2 comments Champagne Fridays, yoga Tuesdays, 80s dress up, karaoke, roller-skating while eating sushi… “What do you do again?” “Isn’t it obvious? I’m in PR.” Well it’s now been a month that I’ve worked at Espresso Communications and what an eye-opener it’s been. After getting the internship offer from Corrie McLeod, I got ready to put all my academic PR skills to use. How quickly that...
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